Webinar

A different type of branding: How typography influences a rebrand

March 25

11–12 AM EST

3–4 PM GMT

The role of typography in defining brand identity

Typography is more than just choosing fonts—it’s about telling a story, evoking emotion, and ensuring a brand’s message resonates across every touchpoint. As the first episode in our webinar series “Redefining rebranding: The trends shaping the future of brand identity,” we focus on the critical role that typography plays in (re-)branding projects.

With experts from Monotype and JKR Global, we’ll explore insights into the latest typography trends, their impact on brand identity, and how to integrate them effectively into your workflow. Whether it’s variable fonts, custom typefaces, or inclusive design, this webinar will equip you with the knowledge to guide your clients confidently into the future.

Katie Rominger

Design Director at JKR

Katie is a creative leader and Design Director at Jones Knowles Ritchie (JKR), where she develops distinctive graphic identities and brand systems for a wide range of clients, including Walmart, Twix, Scholastic and Panera. With over eight years of experience in branding, she brings expertise in brand strategy, naming, verbal identities, and motion design.

Phil Garnham

Creative Director at Monotype

Phil Garnham is an Executive Creative Director at Monotype, with many years of experience in the design and engineering of fonts for global brands. Working in collaboration with design studios and global clients, Phil understands the creative and business needs of brands looking to build continuity with type. Prior to joining the Monotype Studio, Phil directed type design projects at Fontsmith. He’s worked with type and logo clients from day one, building relationships in London’s studio design community.

Digge Zetterberg

VP of Marketing at Frontify

Digge Zetterberg is Frontify's VP of Marketing, bringing 15 years of leadership experience in advertising and digital agencies across Berlin and Stockholm. Prior to her current role, she served as Frontify's Director of Content & Communication, working closely with the executive team to elevate the brand's global presence.

What you’ll learn:

The latest typography trends transforming brand identities.
How to balance creativity and practicality in type design.
Real-world examples of typography’s role in successful rebranding projects.